L'Occitane Group Is Now a Certified B Corp

The L'Occitane Group is proud to say it is now a certified B Corporation—following in the footsteps of Aveda and more beauty brands who recently accounced the same. 

André Hoffmann, CEO of the L'Occitane Group, says, "B Corp certification highlights our evolution as a business and our clear, collective focus on the triple bottom line. By leveraging our unique position as a responsible, successful global business, we can exercise influence and drive long-term positive change throughout the world."

L'Occitane Group operates in 90 countries worldwide and has 3,000 retail outlets, including over 1,300 of its own stores. The  beauty brands in its portfolio champion organic and natural ingredients—they are L'Occitane en Provence, Melvita, Erborian, L'Occitane au Brésil, LimeLife by Alcone, Elemis, Sol de Janeiro, and Grown Alchemist.

Elemis recently announced its B Corp Certification and high overall impact score. 

Adrien Geiger, Chief Sustainability Officer at the L'Occitane Group, says, "We have championed sustainability since 1976. Today, we are incredibly excited to join this group of businesses that share our ethos – harnessing the power of business to build stronger communities, reduce economic inequality, and create a more sustainable environment for everyone."

What Certified B Corp Means

The Certified B Corp global community of businesses share a collective vision of creating an inclusive, equitable, and regenerative economy—and aim to be a force for good in the world. Many B Corp businesses—and L'Occitane—aim to create positive change by empowering and investing in communities, protecting biodiversity, reducing waste, and i climate change.

There's even a Beauty B Corp Coalition, formed to help advance sustainability in the beauty industry by encouraging collaboration, sharing best practices, and more. 

Achieving B Corp Certification is a Rigorous Process

B Corp measures and verifies a company's entire social and environmental performance, transparency and accountability.

To achieve certification, L'Occitane Group rigorously evaluated its impact on all its stakeholders – including employees, the wider community, suppliers, customers, shareholders, and the environment – in its offices, factories, stores, and supply chain. Using the B Corp framework, the company identified best practices to help it have an ever more ambitious impact.

"We warmly welcome the L'Occitane Group to our community of over 6,900 innovative companies catalyzing a more inclusive and regenerative economy. Their commitment to biodiversity and sustainable value chain is commendable and aligns with B Movement interdependence principles," says Jonathan Normand, Executive Director of B Lab Switzerland.

L'Occitane Group's mission is to "positively impact people and regenerate nature through empowerment." B Corp certification will help advance its long-term ambition to create "a nature-positive world," the company states.