01.02.24
Native, a “clean” personal care company acquired by P&G in 2017, has unveiled a new limited-edition collection inspired by some of the most popular Girl Scout Cookies.
The collection, available on Native’s website and at Target, includes Deodorant, Deodorant & Body Spray, Body Wash, Shampoo, and Conditioner in a variety of cookie-inspired scents, including:
“At Native, we pride ourselves on delighting our consumers with something unexpected yet craveable,” said Vineet Kumar, CEO of Native. “We are so excited to partner with Girl Scouts to transform its iconic cookie flavors into scents for our clean, simple, and effective collection of products.”
“Seeing our cookies inspire an entire line of personal care products is really exciting,” said Wendy Lou, chief revenue officer at GSUSA. “These products are a fun twist on ways folks can enjoy the scents of our beloved cookie flavors.”
The collection launches exclusively on Native’s website on December 28, 2023. Select products are also available for purchase in Target stores starting December 26, 2023. All Native products are sulfate-free, paraben-free, dye-free, cruelty-free and vegan.
Also, Native did a similar collaboration in 2022 with Baked by Melissa. Together, they unveiled a limited-edition personal care line featuring sweet scents inspired by cupcakes.
The collection, available on Native’s website and at Target, includes Deodorant, Deodorant & Body Spray, Body Wash, Shampoo, and Conditioner in a variety of cookie-inspired scents, including:
- Caramel Coconut: Smells like caramel coconut, and chocolate cookies. Available in Deodorant, Deodorant & Body Spray, Sensitive Deodorant, Plastic Free Deodorant, Body Wash, Shampoo, and Conditioner.
- Trefoils: Inspired by the original Girl Scout cookie recipe, this shortbread scent blends notes of vanilla, lemon, and buttercream. Available in Deodorant and Body Wash.
- Peanut Butter: A medley of peanut butter, vanilla and brown sugar scents. Available in Deodorant and Body Wash.
- Lemon: This shortbread scent melds with tangy lemon. Available in Deodorant and Deodorant & Body Spray.
- Thin Mints: A blend of mint and chocolate scents. Available in Body Wash, Shampoo, Conditioner and 2-in-1 Shampoo and Conditioner.
“At Native, we pride ourselves on delighting our consumers with something unexpected yet craveable,” said Vineet Kumar, CEO of Native. “We are so excited to partner with Girl Scouts to transform its iconic cookie flavors into scents for our clean, simple, and effective collection of products.”
“Seeing our cookies inspire an entire line of personal care products is really exciting,” said Wendy Lou, chief revenue officer at GSUSA. “These products are a fun twist on ways folks can enjoy the scents of our beloved cookie flavors.”
The collection launches exclusively on Native’s website on December 28, 2023. Select products are also available for purchase in Target stores starting December 26, 2023. All Native products are sulfate-free, paraben-free, dye-free, cruelty-free and vegan.
More Similar Collaborations
Native is not the first beauty brand to collaborate with the Girl Scouts. In 2022, HipDot launched a Girl Scout Cookies makeup collection—and the products were scented.Also, Native did a similar collaboration in 2022 with Baked by Melissa. Together, they unveiled a limited-edition personal care line featuring sweet scents inspired by cupcakes.
